Hyperion, WebTrends Integrated Solutions
Hyperion, Sunnyvale, CA, and WebTrends, Portland, OR, recently announced a strategic partnership that will allow them to deliver integrated solutions for multichannel e-business analysis. Both companies will integrate Hyperion's business analysis platform, including Hyperion Essbase OLAP Server and Hyperion Wired for OLAP, with WebTrends' CommerceTrends eBusiness intelligence solution and Web data warehousing technology.The combined solutions will provide organizations with the ability to capture, analyze and understand the behavior of Web site visitors, better manage e-marketing campaigns, increase the returns from e-commerce initiatives and optimize personalized content and pricing on Web sites to improve visitor experience.
