Huron acquires Response Mail Express

Share this article:

Private equity firm Huron Capital Partners has acquired Response Mail Express from its former parent, DME Holdings.

The transaction closed July 9, but was formally announced this week. Terms of the transaction were not disclosed.

Tampa, FL-based RME provides direct marketing services for customers in sectors including financial services, insurance and mortgages. It also offers Seminar Success, a turnkey seminar-based lead generation program.

John Higgins, a partner at Huron, said in a statement that RME is “the clear market leader for seminar-based lead generation programs. The value proposition of RME's programs, combined with the depth of its management team, are very attractive to us."

The RME investment is the sixth transaction Huron has closed this year.

Share this article:
close

Next Article in Database Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Database Marketing

Making Data Breach Readiness a Priority

Making Data Breach Readiness a Priority

5 ways marketers can prepare for possible data breaches.

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

Cloud-based marketing automation behemoth Marketo joins forces with marketing intelligence company DiscoverOrg to improve its data collection capabilities.

A Toast to Marketing Attribution

A Toast to Marketing Attribution

Vino accessories and storage company Wine Enthusiast indentifies top and underperforming affiliates using algorithmic marketing attribution.