How to Select the Best Translation Resources for Your Business

Share this article:
Tuesday, August 12
1:00PM ET/10:00AM PT


Register today!


Freelance translators? Bilingual employees? Customer community volunteers? Translation agencies? Free online translation tools?

The choices for translation providers can seem overwhelming. Knowing when to use which type of resource can mean the success or failure of your brand.

In this webinar, you'll learn:

  1. The benefits and risks associated with each major type of translation resource
  2. Which types of translation resources are typically used for each type of content
  3. When to make use of translation technology — and when to avoid it

Featured Speaker:


Nataly Kelly, VP of Marketing, at Smartling

Nataly brings nearly two decades of translation industry experience to Smartling, most recently serving as Chief Research Officer at industry research firm Common Sense Advisory. Previously, she held positions at AT&T Language Line and NetworkOmni (acquired by Language Line), where she oversaw product development. She is a former Fulbright scholar in sociolinguistics, a veteran translator and certified court interpreter for Spanish, and has formally studied seven languages. She lives in the Boston area with her husband and daughter.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Follow us on Twitter @dmnews

Jobs

Latest Jobs:

More in Webcasts

The Art of Segmentation in Cross-Channel Marketing

The Art of Segmentation in Cross-Channel Marketing

The Limited joins Experian Marketing Services in a special webinar to discuss how The Limited is incrementally increasing sales by leveraging data collected online and the power of segmentation to ...

The Key to B2B Success: Account-Based Marketing

The Key to B2B Success: Account-Based Marketing

In this webinar, you'll discover how account-based marketing can help you achieve better results in three key stages.

4 Statistically Proven Ways Marketers Can Drive Customer Calls

4 Statistically Proven Ways Marketers Can Drive Customer ...

Research from Google says that 70% of mobile searchers make phone calls to businesses. And the vast majority of those people make phone calls within a few minutes of their ...