Horvath takes global CEO position at Rapp

Share this article:
Bob Horvath
Bob Horvath

Rapp Collins Worldwide is experiencing some changes at the top.

Last week, Bob Horvath was promoted from CEO of North American operation to its global CEO, and Paul Price, formerly chief partnership officer at DDB Worldwide, has joined as global president, a new position at the agency.

Gary Von Kennel, who was named RCW's first ever Global CEO in April 2006, will remain active within the organization over the next several months.

Horvath, who succeeds Von Kennel in the post, is a 12-year veteran of Rapp Collins. “Bob has been the driving force behind Rapp's client-focused approach and the success of our business in North America,” said Thomas L. Harrison, chairman/CEO of the Diversified Agency Services group of Omnicom in a press release.

As Chief Partnership Officer at DDB, Price led multidisciplinary marketing services and collaborated with partners including RCW, Tribal DDB, OMD and TracyLocke. In his new position, Price will be responsible for the growth of the Rapp Collins network and its global positioning and communications.

“Paul's unique combination of global insights and marketing expertise is an incredibly valuable addition to our team,” said Horvath in a press release.  “We are delighted he is joining Rapp to help spearhead our growth.”

Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Agency

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Are You Really Ready for Customer Experience?

Are You Really Ready for Customer Experience?

Marketers can talk a good game about customer centricity, but actions speak louder than words.

Essentials in Content Marketing: Think like a best-selling author

Essentials in Content Marketing: Think like a best-selling ...

Imagine if all the electronic content thrown your way daily was actually printed on paper. To stand out from those piles of worthless pixels, you must offer your audiences intriguing ...

The Mobile-Email Marriage

The Mobile-Email Marriage

Marketers who considered leaving email at the altar are finding renewed passion for the channel as an ever-increasing number of customers triage, read, and click-through email on their smartphones.