According to a company blog post, the photo- and video-sharing app is testing a new feature that allows users to invite people viewing their live video to co-broadcast with them
The company has used the same e-commerce platform for 12 years. Here are some of the ways it's leveraged it to reach consumers
How the software security company is using OneSpot's content personalization platform with the intent of driving engagement and retention
The senior director of agency alliances at AppsFlyer discusses why marketers can't treat mobile like web and why having the right technology stack is crucial
Here's a collection of recent DMN content that exemplifies successful omnichannel strategies, as well as a few tips to help bring omnichannel mainstream
Wandera analyzed 100,000 corporate mobile devices within its network of global, enterprise customers for its new study. Here's what the company found
Recent data from the CMO Council and LiveTechnology reveals just how many consumers are satisfied with their product ownership experience
The licensee launches Polaroid's first branded e-commerce site and incorporates user-generated content throughout the brand's channels
The integrated healthcare system introduced a savvy email marketing strategy through Salesforce, and reports crazy open rates, all within HIPAA compliance
The quartz countertops producer created a social video series in which it enlisted the help of its social communities to design and build a kitchen
Engagement Labs ranked the top 10 brands by year-over-year improvement in online and offline social conversation.
Accenture Interactive's new managing director of marketing and communications discusses her responsibilities and the simple thing marketers should do to get to the next stage in their career.
Amazon's acquisition of Whole Food Market will force grocers and retailers to rethink their digital media, data aggregation, and analytics. Here's what marketers can learn from the latest Amazon initiative
A digital media insights lead for the brand provided examples of how the ridesharing company leverages social listening at the recent Sentiment Analysis Symposium in New York
If the FTC intends on enforcing its guidelines, it must consider the evolution of social media space and its place in it.
With new solutions for display marketing, and marketer concerns on how ads and content align, better content mapping is becoming an essential step to message management
Company of the Week
Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.
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