Home Depot names Mueller CMO, replacing Bifulco

Share this article:

The Home Depot promoted Trish Mueller to SVP and CMO this week, replacing Frank Bifulco as the company's top marketer. Bifulco decided to leave the role after nearly three years at the company, Jean Niemi, senior manager of corporate communications, told Direct Marketing News.

Mueller had served as Home Depot's VP of advertising since August 2009. She has also held positions at Sports Authority, American Signature Furniture, ShopNBC and Montgomery Ward.

“She was a natural fit for this role,” said Niemi. “She's got a great background. We're confident she'll step right in and be successful.”  

Mueller's appointment was first reported on AdAge.com after an internal Home Depot announcement was leaked to the media outlet.

Asked why Bifulco's position was open, Niemi said only that he “made the decision to leave.”

Prior to Home Depot, Bifulco worked in various roles at Hasbro North America, Timberland, Coca-Cola North America and Procter & Gamble.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Hawk Search Widens its Global Reach

Hawk Search Widens its Global Reach

Hawk Search's solution offers support for more than twice as many languages as other site search providers, according to the company.

Candidates Offer Change In The Form of Targeting

Candidates Offer Change In The Form of Targeting

A campaign for Ben Carson raised $2.8 million despite his lack of cooperation.

Target Names Retail Veteran Brian Cornell as CEO

Target Names Retail Veteran Brian Cornell as CEO

He leaves the top job at PepsiCo Foods to take the spot vacated by Greg Steinhafel in the aftermath of the data breach.