Holiday travelers list from List Services Corp.
This file contains travel enthusiasts who have filled out a form online requesting offers and specials for travel.
The 898,556-universe list is available beginning at $75/M.
Ogilvy & Mather launches OgilvyAmp, a think tank for data-driven marketers headed by expatriates from Little Rock's best-known data company.
Retail solutions provider seeks to up its data analytics game for large and midsized retailers.
Twenty percent of companies assume their data quality tools pay off, while another 10% doesn't monitor ROI at all.