Hill & Knowlton Gets OpenNetwork Account
The agency's Washington, DC, technology practice will be in charge of the account. Florida agency Thorpe was the incumbent. Fees were not disclosed.
Hill & Knowlton is charged with devising a media and analyst program to position OpenNetwork as a leader in its space and show its compatibility with Microsoft's .NET platform. In addition, the agency has created a global team from its worldwide offices to publicize OpenNetwork in key markets.
OpenNetwork's flagship DirectorySmart software offers online single sign-on and extranet access management for Internet-based applications and services.
Simply put, DirectorySmart lets businesses secure and manage a user's access to confidential information and multiple applications on the Internet.
Clearwater, FL-based OpenNetwork partners include Microsoft, IBM Corp., Vignette and BEA. Besides in the United States, OpenNetwork has offices in Europe.