HighPoint and Phillips to Deliver E-Commerce Appliances

Share this article:
HighPoint Systems Inc., an e-commerce software developer, yesterday entered into a partnership with Phillips Remote Controlled Systems, a manufacturer of wireless devices.


The partnership will allow Phillips to tap into HighPoint's patents in support of its e-commerce appliance strategy.


Both companies will market the first Phillips-branded device, the HS 4000, to grocery retailers and other outlets early this year. The HS 4000 will let customers scan product barcodes and then create, store and recall a personal list for frequently bought goods. The device will support multiple warehouses and stores, each with its own set of products, prices and delivery zones.


"We believe that there is a growing demand for a new type of appliance -- one that is integrated with a shopper's personal lifestyle and leverages technology in a way that makes home-based shopping as commonplace as a microwave oven in a kitchen," said Xavier Delmeiren, general manager at Phillips RCS.


H-E-B Grocery Co., San Antonio, the nation's 12th-largest grocery retailer, uses the technology of HighPoint Systems Inc., Lexington, MA.


Phillips RCS is part of Royal Phillips Electronics of the Netherlands, one of the largest manufacturers of color television sets, lighting, electric shavers and color picture tubes.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

B2B Marketers Can Now Self-Serve Ads on Facebook Exchange

B2B Marketers Can Now Self-Serve Ads on Facebook ...

Sitescout's new integration with FBX opens up access to any size marketer, minus campaign spend minimums, according to the RTB company.

Day Two at DMA2014

Day Two at DMA2014

It was awards day in San Diego, with Teradata's Lisa Arthur being named Marketer of the Year, and Google Japan being feted for its direct mail prowess.

Today's Forecast: Chilly With a 10 Percent Lift in Parka Sales

Today's Forecast: Chilly With a 10 Percent Lift ...

The Weather Company launches a website offering marketers free advice on how to take advantage of shifts in the weather.