Hello and welcome to our DM creative discussion

Welcome to DMNews Indirectly blog. We launched this blog after hearing so much from the agency creative community around the 31st John Caples International Awards, which DMNews helped host on March 19, and our premier edition of the Agency Business Report. 

Bookmark this site because it will feature regular updates from DMNews staff as well as creative directors, art directors, account managers and senior leadership at agencies throughout the US - on how the changing business of agency creative and the way that new technology and new ideas are meeting the challenges of today's marketplace. 

But to make this blog really special - we need some help from you! Please contact Kevin.McKeefery@dmnews.com if you are interested in becoming a guest blogger. Include a little bit about yourself and your topic of interest. 

This blog was named Indirectly for a reason. Often, in order to solve a problem, one has to think outside the box to get a solution. In this economy, we are often asked to challenge our preconceived notions. Below is my favorite example of how we are often trapped by our own "rules." 

You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in The Inside Scoop Blog

Sign up to our newsletters

Latest Jobs:


Company of the Week


As the leading source for direct marketing youth data, ASL Marketing connects your brand to consumers with extensive and unparalleled industry expertise in data content, aggregation and analytics of the youth, young adult and student demographics. We provide access to the most comprehensive, response driven youth database available - over 175 million active high school, college and young adult consumers and their parents. We offer custom solutions devised to meet your specific target and goal. Our data customization allows you to pinpoint your audience by selecting by age, ethnicity, grad year, etc... Our clients range across all industries including Financial Services, Technology, Health & Beauty, Retail, Educational Services, Recruitment, and more.


Featured Listings

ASL Marketing

ASL Marketing

As the leading source for direct marketing youth data, ASL Marketing connects your ...