Hawkeye Video Series, Part 1: The Timeless Truths of Marketing

Share this article:

What are the timeless truths of marketing, what's changing right now—and what's coming down the line? If anyone knows, it's Larry Kimmel, executive director of integrated digital agency hawkeye.

In this three-part video series, Kimmel chats with Direct Marketing News Editor-in-Chief Ginger Conlon about the marketing landscape, past, present, and future.

So, what are the undeniable truths that have been around since the dawn of data-driven scientific marketing? Click play above to find out.


And don't forget to check out Larry Kimmel's Spotlight columns for Direct Marketing News, Timeless Marketing Truths.

Share this article:
close

Next Article in Database Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Database Marketing

Making Data Breach Readiness a Priority

Making Data Breach Readiness a Priority

5 ways marketers can prepare for possible data breaches.

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

Cloud-based marketing automation behemoth Marketo joins forces with marketing intelligence company DiscoverOrg to improve its data collection capabilities.

A Toast to Marketing Attribution

A Toast to Marketing Attribution

Vino accessories and storage company Wine Enthusiast indentifies top and underperforming affiliates using algorithmic marketing attribution.