Hastings Debuts E-Commerce Site
The launch will be supported by a national ad campaign and a limited-time free-freight offer. Hastings currently operates www.hastingsentertainment.com which will become part of gohastings.com.
The company relied on digital to get its growing children's apparel brand off of the ground.
Pandora, meanwhile, attracts more user time but far fewer digital advertisng dollars, says a study.
Robert Thomson warns the EU that an antitrust deal with Google will lead to a decrease in competitive options for marketers and an increase in piracy.