When used correctly, the hashtag allows marketers to reach, engage, and measure.
Anyone can create a hashtag (and #AnythingCanBeAHashtag)—but only some hashtags resonate.
Let's take a look at some buzzworthy updates to top social media sites to see how they can impact the way you market your business.
The car brand taps Twitter and Vine to foster a deeper—and more fun—relationship with fans.
#Hashtagging is here to stay, and marketers should take advantage of the data it creates.
Company of the Week
Founded in September 2009, Stirista is an integrated marketing agency that specializes in micro-targeting via traditional and digital channels. Our mission is to help companies, non-profits, and universities alike find new prospects and better understand their existing contacts. We are on the preferred vendor list for a handful of Fortune 500 companies with three of the ten largest companies in the world turning to us for marketing insights. To put it simply, we're young (at least at heart), ambitious, and sometimes impulsive-but always hungry for new ideas.
Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...