When used correctly, the hashtag allows marketers to reach, engage, and measure.
Anyone can create a hashtag (and #AnythingCanBeAHashtag)—but only some hashtags resonate.
Let's take a look at some buzzworthy updates to top social media sites to see how they can impact the way you market your business.
The car brand taps Twitter and Vine to foster a deeper—and more fun—relationship with fans.
#Hashtagging is here to stay, and marketers should take advantage of the data it creates.
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