Harte-Hanks to Pay $106 Million for Ziff-Davis Unit

Share this article:
Harte-Hanks, San Antonio, agreed this week to acquire ZD Market Intelligence from the nation's largest computer publishing company, Ziff-Davis Inc., San Francisco, for $106 million, which includes $5 million in assumed deferred revenue obligations. ZDMI is expected to generate approximately $50 million in revenues this year.


Formerly known as Computer Intelligence, ZDMI, La Jolla, CA, provides businesses in the United States, Canada and Europe with specialized technology information and buying plans for use in the development of their communications infrastructure.


"ZDMI expands the database solutions we provide to the hi-tech industry," said Larry Franklin, Harte-Hanks chairman/CEO. "It also strengthens our international presence and provides us with exciting new media capabilities."


ZDMI maintains offices in France, England, Spain and Germany.
Share this article:
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Word to the Wise: Free Gift

Word to the Wise: Free Gift

Who doesn't love a free gift?

SAP Ramps Up Canadian Cloud Investment

SAP Ramps Up Canadian Cloud Investment

It's one of 16 new data centers the software company will open this year to meet a 39% increase in demand for cloud services.

Top 5 Spending and Investment Insights from Marketers

Top 5 Spending and Investment Insights from Marketers

Confidence in data-driven marketing led marketers to set high Q1 2014 goals.