Harte-Hanks Lowers Q3 Outlook
The company said the first three months of the year have been weaker than expected, and it expects earnings per share to be down 3 cents to 5 cents from the year-earlier period.
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Almost 6% more marketers will run a video ad campaign on the social networking site, according to Mixpo.
Tailoring emails to customers' browsing habits generated a 70% increase in mobile email conversion rates.
Research suggests that more than three quarters of U.S. companies could improve the quality of their marketing data.