Hacker Group Wins Intuit DM Project
Intuit is the nation's number one developer of personal finance and small business operations software applications. The Hacker Group also provides direct marketing services for Oracle, IBM and Microsoft.
The agency veteran is charged with expanding customer engagement services.
How consumers' motivations differ from country to country.
The $3.7 billion deal will unite Sapient with Digitas, Razorfish, and Rosetta on a new digital platform called Publicis.Sapient.