Group 1 Updates DataDesigns

Share this article:
Database marketing software provider, Group 1, Lanham, MD, announced the release of the newest version of its integrated solution called DataDesigns, Version 2.2. Group 1 said the solution will allow users to augment their customer data by overlaying geographic and demographic data.


The database was created for marketing-oriented data warehouse applications and can provide users with census geocodes, latitude/longitude coordinates and demographic information such as age, income, ethnicity and household compositions.


Other components that are tailored for each customer's business requirements include: Data hygiene, raw data extraction and address validation and correction information, data analysis, output routines, campaign management and system implementation.


Call 888/413-6763.
Share this article:
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

SAP Ramps Up Canadian Cloud Investment

SAP Ramps Up Canadian Cloud Investment

It's one of 16 new data centers the software company will open this year to meet a 39% increase in demand for cloud services.

Top 5 Spending and Investment Insights from Marketers

Top 5 Spending and Investment Insights from Marketers

Confidence in data-driven marketing led marketers to set high Q1 2014 goals.

MeritDirect Introduces Predictive Marketing Suite

MeritDirect Introduces Predictive Marketing Suite

New solutions include next logical product and customer lookalike modeling. The long-time direct marketing player announces it will open a San Jose office in September.