Google Fools' Day

Share this article:
It's almost that time of year again, when Google plays some prank on the (somewhat) unsuspecting masses with its annual April Fools' Day gag on its homepage.

Since 2000, Google has published one or more gags every year except 2001 and 2003.

Not only are they usually entertaining, but the yearly ritual has turned into a big marketing ploy for the company.

This year, there is a spate of articles on news sites and blogs about the possible upcoming gag, or even whether the ubiquitous company will do one since the national mood may not be up for a gag in the midst of a recession.

All this adds up to a ton of free publicity for Google, as if they needed it.   
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Direct Line Blog

Sign up to our newsletters

Latest Jobs:


Company of the Week


Founded in September 2009, Stirista is an integrated marketing agency that specializes in micro-targeting via traditional and digital channels. Our mission is to help companies, non-profits, and universities alike find new prospects and better understand their existing contacts. We are on the preferred vendor list for a handful of Fortune 500 companies with three of the ten largest companies in the world turning to us for marketing insights. To put it simply, we're young (at least at heart), ambitious, and sometimes impulsive-but always hungry for new ideas.

Featured Listings

Stirista

Stirista

Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...