Direct Line Blog

Google creates Yahoo Q and A site

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There has been much confusion and press lately about the Google-Yahoo partnership. What does it mean for advertisers? What does it mean for search engine marketers? What does it mean for the search market in general? Well now Google has attempted to spell it out with a new microsite devoted purely to these questions.

It includes a slideshow presentation as well as sections devoted to the voluntary delay for regulators, why the deal is good for competition and frequently asked questions. The site shoots to give straightforward answers to curious consumers (and, I assume, journalists) and clear up "misconceptions" according to a google blog posing.
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