Google and Yahoo are the top search engines in September: Nielsen

Share this article:

Google, Yahoo and MSN/Windows Live Search top Nielsen Online's top US search providers report for September 2007.

According to Nielsen, in September Google had almost 4.0 billion searches representing 54% of all queries conducted during the period.

Yahoo Search saw 1.4 billion or 19.5% of all searches for September and MSN/Windows Live Search had 890 million searches with 12% of all searches.

AOL Search saw 444 million representing 6% of all searches, and Ask.com Search had almost159 million for 2.2% of searches in the US.

My Web Search marked almost 62 million at 0.8%, Comcast Search almost 39 million showing 0.5% and BellSouth Search 35 million at 0.5%, while SBC Yellow Pages Search had 29 million searches at 0.4% of all US searches in September and My Way Search saw 26 million at 0.4% of searches.

Recently firms such as Forbes.com and CondeNast.com have questioned Nielsen metrics against their own in-house metrics, finding much higher results in their own measurements, a tricky issue for advertisers, since these figures are key in deciding where advertising dollars go.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

How Amazon Ads Might Change the Game

How Amazon Ads Might Change the Game

Will the Great Recommender introduce "pretargeting" to the menu? Is it destined to become the King of Conversion? Or will its ad business simply settle in between Google's and Facebook's?

Less Than Half of Marketers Say the C-Suite "Gets" Digital

Less Than Half of Marketers Say the C-Suite ...

The long road to digital marketing leadership starts with organizational alignment, a study finds.

Candidates Hook Into Twitter

Candidates Hook Into Twitter

A digital agency for politicians puts the power of presidential electioneering into the hands of Congressional campaigns.