Ginger Conlon

Ginger Conlon

Editor-in-Chief

As editor-in-chief of Direct Marketing News, Ginger Conlon develops and directs its editorial vision and content strategy across all communications platforms. She was cited as one of the “Top 100 Most Social Customer Service Pros on Twitter,” by Huffington Post contributor Vala Afshar. In 2012 Ginger was selected as one of the “Top 25 CRM Influencers You Should Be Following” by Zoho. She is a founding member of the Customer Experience Professionals Association (CXPA) and former member of its board of directors. Additionally, she serves as president of the New York chapter of the American Society of Business Publications Editors (ASBPE). Ginger is graduate of Pennsylvania State University.

Most Recent Articles by Ginger Conlon

Email in Real Time

Email in Real Time

Nearly three quarters of consumers use their mobile phone to access their email. Is your mobile email experience up to par or cause for an opt-out?

Email Is Still Most Marketers' Favorite

Email Is Still Most Marketers' Favorite

More than 60% of surveyed executives cite email marketing as their leading producer of ROI.

Mailify Launches Its Responsive Email Software in the U.S.

Mailify Launches Its Responsive Email Software in the U.S.

The European company opens an office in New York, and opens its doors to U.S. SMBs.

Customer Loyalty Pays Off for Holiday Shoppers

Customer Loyalty Pays Off for Holiday Shoppers

60 percent of American shoppers polled plan to redeem loyalty rewards to use toward holiday gift purchases

What Change in Customer Behavior Will Impact Marketing Most in 2015?

What Change in Customer Behavior Will Impact Marketing Most in 2015?

15 marketing pundits predict what's next from today's capricious customers—and how marketers should shift in response [eBook]

More Articles by Ginger Conlon

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