Gillespie Wins Roxy.com

Share this article:
Gillespie, Lawrenceville, NJ, an allied agency of The Interpublic Group, New York, said last week that it had been picked by Roxy.com, New York, an online consumer electronics retailer, as the company's first direct marketing agency. Billings are estimated between $2 million and $5 million, part of a $12 million to $15 million account Gillespie shares a partnership with through Roxy.com's general advertising agency of record, Gotham Inc., New York.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Publicis Constructs Pan-Agency Marketing Platform With Adobe

Publicis Constructs Pan-Agency Marketing Platform With Adobe

Riding on the Adobe Marketing Cloud, the Always-On Platform aims to unite all Publicis Agencies around delivering cross-channel efficiencies to clients.

Mohegan Sun Bets on an Integrated Customer Experience

Mohegan Sun Bets on an Integrated Customer Experience

Casino and entertainment destination Mohegan Sun went all-in and overhauled its website to improve its guest experience online and on-site. The casino's payoff was big.

Former Lenovo Executive to Head Digital Marketing at Interakt

Former Lenovo Executive to Head Digital Marketing at ...

Elijah Degen brings 15 years of experience to his new role at the digital agency.