gifts

Multicarrier Systems Are High on Marketers' Gift List

Multicarrier Systems Are High on Marketers' Gift List

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Free shipping and overnight delivery have become table stakes among e-commerce companies battling for holiday dollars, so failing to deliver as promised can have horrible repercussions.

Thanks for the, uh...Lucite frame with your company logo on it (not)

Thanks for the, uh...Lucite frame with your company logo on it (not)

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Yes, it's the thought that counts when it comes to gifting...but what if the thought was, well, better and personalized?

CMO's marketing strategy bears fruit

CMO's marketing strategy bears fruit

After working with fast-food companies earlier in his career, Steve Thomas is now trying a healthier approach. Or at least one with more fruit.

Social is Santa's not-so-little helper

Social is Santa's not-so-little helper

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Who doesn't love a good infographic? Check out how social influenced holiday sales in a big way this year.

Let the gifting begin

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


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SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...