Giftpoint.com Affinity Program Looks to Be Free

Share this article:
Internet gift certificate store Giftpoint.com, Omaha, NE, introduced its Giftpoint.com affiliate program last week after selecting Be Free Inc., a provider of online affiliate sales channel technology, as its partner in the program's implementation.


Giftpoint.com allows affiliate sites to realize sales revenue by selling gift certificates from name-brand businesses such as Barnes & Noble, Olive Garden, Marshall Field's, Omaha Steaks, Planet Hollywood, Hyatt Hotels & Resorts, Red Lobster and Virtual Vineyards. According to the company, gift certificate sales in the United States are a $15 billion business.


Giftpoint.com was formed in August as an e-commerce solution for gift certificates online. Be Free is a leading Internet company focused on merchant-branded affiliate sales channels that enable online retailers to capture revenue by selling products in context on affiliate Web sites.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

OgilvyOne Names Fletcher Managing Director

OgilvyOne Names Fletcher Managing Director

The agency veteran is charged with expanding customer engagement services.

A Global Perspective of the Connected Consumer

A Global Perspective of the Connected Consumer

How consumers' motivations differ from country to country.

Publicis to Buy Sapient, Create 'Transformational' Digital Platform

Publicis to Buy Sapient, Create 'Transformational' Digital Platform

The $3.7 billion deal will unite Sapient with Digitas, Razorfish, and Rosetta on a new digital platform called Publicis.Sapient.