Getting Inside the Email Insider Summit

Share this article:
MediaPost's bi-annual event for e-mail marketers has been going pretty well. Park City, UT is a lovely location to meet and greet some of the key players in the e-mail space. Tonight's dinner, hosted by ExactTarget, at the Riverhorse on Main, had great food and great company. The hosts of the party let me join them in talks about social networking, music, the ExactTarget client conference (coming up in October), and of course, the skiing.

The party was packed with marketers and vendors alike discussing the future of social networking and the double blackdiamonds over steaks, halibut and creme brulee. Not a bad way for me to arrive. For those at the show, or for those looking to leave the search component of the event, check out the panel that I am moderating tomorrow, "Email as a Publisher Tool." I'll be pitching questions to Mike Foley of the NY Times and Sean O'Neal of Datran, as they talk about the benefits of using e-mail beyond just e-mail marketing. It's at 10:30.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Direct Line Blog

Sign up to our newsletters

Latest Jobs:


Company of the week

Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.


Find out more here »

More in Direct Line Blog

Sports Box Out the Arts in Brand Sponsorship

Sports Box Out the Arts in Brand Sponsorship

69% of the $19 billion spent on marketing sponsorships in the U.S. last year went to sports. Only 5% went to the arts.

Stepping Stones to Marketing Success

Stepping Stones to Marketing Success

DMN's 2014 40 Under 40 Award winners discuss how their very first job make an impact on their marketing career.

Big Data Enables Bigger (and Hopefully Better) Campaigns

Big Data Enables Bigger (and Hopefully Better) Campaigns

Almost any dataset can improve the effectiveness of a marketing campaign—if used creatively and nimbly.