Direct Line Blog

Getting Inside the Email Insider Summit

Share this article:
MediaPost's bi-annual event for e-mail marketers has been going pretty well. Park City, UT is a lovely location to meet and greet some of the key players in the e-mail space. Tonight's dinner, hosted by ExactTarget, at the Riverhorse on Main, had great food and great company. The hosts of the party let me join them in talks about social networking, music, the ExactTarget client conference (coming up in October), and of course, the skiing.

The party was packed with marketers and vendors alike discussing the future of social networking and the double blackdiamonds over steaks, halibut and creme brulee. Not a bad way for me to arrive. For those at the show, or for those looking to leave the search component of the event, check out the panel that I am moderating tomorrow, "Email as a Publisher Tool." I'll be pitching questions to Mike Foley of the NY Times and Sean O'Neal of Datran, as they talk about the benefits of using e-mail beyond just e-mail marketing. It's at 10:30.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Direct Line Blog

Sign up to our newsletters

Latest Jobs:


Company of the week

Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.


Find out more here »

More in Direct Line Blog

The USTA's Strategy to Ace the Customer Experience

The USTA's Strategy to Ace the Customer Experience

The US Open may be the organization's centerpiece, but its CX strategy is a year-round endeavor.

One Town That Will Track You Down

One Town That Will Track You Down

Chicago is outfitting its streets with censors that track traffic patterns and cell phone usage. Hey, can you get Wi-Fi widdat?

Gaming Companies Excel at Engaging GenY

Gaming Companies Excel at Engaging GenY

Connecting with millennials isn't as hard as marketers think, and these companies are proving it.