Couldn't attend live? CLICK HERE to register and view this webcast for free on demand.
Date: Wednesday, June 15, 2011
Time: 1:00 p.m. ET/10:00 a.m. PT
This webcast will detail best practices for weaving social media into multichannel e-commerce. We'll feature actual marketer case studies designed to provide a roadmap for social e-commerce.
You will learn:
- How to monitor upstream conversations about brands and products to drive purchase
- Marketing automation essentials for social media
- Ways to monitor cross-channel e-commerce to synchronize promotions and messaging
- Best practices & considerations for integrating personalization and recommendations
Featured speakers
Michael Metz, senior director, web marketing and strategy, Cisco
Amanda Kahlow, director, customer intelligence, BusinessOnline
Moderator
Ellis Booker, on behalf of Direct Marketing News
Sponsored by
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