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Marketing Needs Internal Engagement, Too

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Can the Man of Steel Beat an Iron-Strong Franchise?

3 Effective Ways to Make E-Commerce More Engaging

March 30, 2000

GenesisIntermedia.com Reaches Kiosk Agreement with GoTo.com

GenesisIntermedia.com Inc., Los Angeles, said yesterday it will include access to Internet search engine GoTo.com at its shopping mall kiosks. The company said the two-year agreement covers all its kiosk sites, which operate under the Centerlinq name and use a portal created by GenesisIntermedia.com.The terminals provide direct access to specific Internet sites and interactive marketing messages that target consumers in specific demographic profiles.The GoTo deal includes searches under the topics of mortgages, jobs, hobbies, home, car insurance, stocks, news and travel.