G.A. Wright Picks Firstlogic

Share this article:
G.A. Wright Marketing, Denver, a direct marketing and fulfillment services organization, selected Firstlogic's Postalsoft suite of mailing software, Firstlogic said yesterday.


The software will help maximize delivery accuracy, minimize postage costs and speed delivery for the marketing programs G.A. Wright creates and manages for customers every month, according to Firstlogic, La Crosse, WI.


G.A. Wright serves customers in the western United States with DM services such as creative development, list management and print and fulfillment management. The firm also provides hosted customer relationship management capabilities for its clients with services for sales and inquiry management, call center management and Web site hosting.


The Postalsoft suite of mail automation solutions corrects, completes, standardizes, matches and consolidates customer information to help ensure that direct marketing programs, CRM systems and mailing lists are accurate, deliverable and duplicate-free.


Share this article:
close

Next Article in Database Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Database Marketing

Making Data Breach Readiness a Priority

Making Data Breach Readiness a Priority

5 ways marketers can prepare for possible data breaches.

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

Cloud-based marketing automation behemoth Marketo joins forces with marketing intelligence company DiscoverOrg to improve its data collection capabilities.

A Toast to Marketing Attribution

A Toast to Marketing Attribution

Vino accessories and storage company Wine Enthusiast indentifies top and underperforming affiliates using algorithmic marketing attribution.