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FSIs

Ad budgets in flux, but digital, FSIs up in 2009: Kantar Media

Nathan Golia March 17, 2010

Total advertising expenditures for 2009 were $125.3 billion, a 12.3% drop from the previous year, according to measurement firm Kantar Media (formerly TNS Media). Internet advertising and free-standing inserts were the only sectors that reported growth, 7.3% and 3%, respectively, according to the company.