Frontier Farm Credit Sees Success with Onyx Software

Share this article:
Frontier Farm Credit launched its Frontier Fast Debit Card and achieved a 20 percent response rate in a promotional campaign last year using Onyx Software Corp.'s marketing, sales and list manager tools, the company said Monday.


Frontier Farm Credit, Manhattan, KS, supports the nation's farming community. Its lending team uses Onyx to track leads, close sales and manage the end-to-end farm credit business process.


Onyx also has let Frontier Farm Credit standardize many operational processes for enhanced customer service, efficiency and reporting accuracy and made it possible for employees to move between offices without loss of productivity.


Melissa Campanelli covers postal news, CRM and database marketing for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Database Marketing

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

Cloud-based marketing automation behemoth Marketo joins forces with marketing intelligence company DiscoverOrg to improve its data collection capabilities.

A Toast to Marketing Attribution

A Toast to Marketing Attribution

Vino accessories and storage company Wine Enthusiast indentifies top and underperforming affiliates using algorithmic marketing attribution.

Q&A: When (and How) to Bust Down the Data Door

Q&A: When (and How) to Bust Down the ...

Some people run into issues with trying to build the perfect solution when often an 80% solution will do, says MailChimp's chief data scientist.