Frederick's of Hollywood to merge

Cataloger and retailer Frederick's of Hollywood has completed its merger with intimate apparel designer and manufacturer Movie Star. The combined company will be called Frederick's of Hollywood Group. Expected revenue from the combined companies is $200 million. Peter Cole is executive chairman. Linda LoRe will continue as Frederick's CEO, and Melvyn Knigin will continue to serve as Movie Star's CEO.
close

Next Article in Briefs

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Briefs

New Year's Countdown DMN style

New Year's Countdown DMN style

Just in case you missed any of the action, we've pulled together the top Direct Marketing News content of 2012 for you.

Making waves in B2B: Current goings-on in the marketing world

Making waves in B2B: Current goings-on in the ...

Email list prices drop as new marketing players get in the game and veteran vendors beef up their wares.