Former DMA EVP to lead Pitney Bowes' production mail equipment unit

Share this article:

Pitney Bowes will announce September 10 that it has named Ramesh Lakshmi-Ratan president of its document messaging technologies unit, according to industry sources.

The unit markets Pitney's production mail equipment and software to large-volume direct marketing mailers, particularly in the financial services and insurance industries.

Pitney Bowes would not comment on the appointment, although sources confirmed the hire.  

Lakshmi-Ratan is out of the country and could not be reached for comment.

He was the Direct Marketing Association's EVP and COO until announcing his resignation September 2. At that time, John Greco, CEO of the group, announced Lakshmi-Ratan was leaving his post to join a DMA member company.

The DMA said it will not replace Lakshmi-Ratan.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Direct Mail

USPS Commissions Brain Research on Direct Mail

USPS Commissions Brain Research on Direct Mail

The Office of the Inspector General seeks neuroscientists to investigate human responses to digital and physical media.

Direct Mail Remains Impactful

Direct Mail Remains Impactful

Even in this prolific digital age, direct mail proves to be a strong tool for marketers. Standard mail volume is growing at 3% and marketers will spend $45 billion on ...

Delivered: Coupon Mailers

Delivered: Coupon Mailers

What's in our mailbox this month: Coupons. See which ones are good deals—and which ones you shouldn't deal with.