FloNetwork Postpones IPO

Share this article:
E-mail service provider FloNetwork Inc., Toronto, Friday announced it is postponing its initial public offering.


"We believe that the current market does not reflect the growth prospects within the Internet direct marketing sector," FloNetwork CEO Eric Goodwin said in a statement. "We remain positive on our business outlook and see this postponement until markets are more favorable being in the best interests of our shareholders."


On March 15, FloNetwork filed a registration statement with the Securities and Exchange Commission for a proposed initial public offering of about 4.3 million common shares, including 562,500 shares to cover any over-allotments.
Share this article:
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

Wine.com Uncorks New Digital Marketing Opportunities

Wine.com Uncorks New Digital Marketing Opportunities

The online wine retailer's strategy incorporates different flavors and depths.

93% of Companies Are Ineffective at Cross-Channel Marketing

93% of Companies Are Ineffective at Cross-Channel Marketing ...

Companies point to a lack of resources as the most common reason for lackluster marketing integration, a study says.

Metal Mulisha Races Towards Customization

Metal Mulisha Races Towards Customization

The motocross apparel company boosts mobile and Web conversions through product recommendations and personalized search.