Flagstar Picks Quadstone

Share this article:
Quadstone, Boston, a customer analysis software provider, said yesterday that Flagstar Bank, Troy, MI, will use its Quadstone System to help understand customer needs and manage customer relationships.


Flagstar Bank is a wholly owned subsidiary of Flagstar Bancorp Inc. Flagstar Bank operates 98 banking centers in Michigan and Indiana, 114 loan origination offices in 21 states and 14 correspondent loan offices nationwide.


Flagstar's business managers and analysts will use Quadstone System to make more informed decisions about marketing and risk management.


"It makes it possible to pull together large volumes of data from across the bank, analyze it and use it to develop highly targeted products and services," said Steve Brooks, senior vice president at Flagstar Bancorp.


Share this article:
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

SAP Ramps Up Canadian Cloud Investment

SAP Ramps Up Canadian Cloud Investment

It's one of 16 new data centers the software company will open this year to meet a 39% increase in demand for cloud services.

Top 5 Spending and Investment Insights from Marketers

Top 5 Spending and Investment Insights from Marketers

Confidence in data-driven marketing led marketers to set high Q1 2014 goals.

MeritDirect Introduces Predictive Marketing Suite

MeritDirect Introduces Predictive Marketing Suite

New solutions include next logical product and customer lookalike modeling. The long-time direct marketing player announces it will open a San Jose office in September.