Fingerhut Names Lightman to Catalog Post

Share this article:
A former Arizona Mail Order president has been named Fingerhut's executive vice president of catalog.


Steven Lightman becomes the Minnetonka, MN-based cataloger's No. 2 man, after company president Michael Sherman, and is responsible for operations and management of Fingerhut's core catalog and subsidiary catalog businesses.


In 1998, Fingerhut purchased Arizona Mail Order to serve as a platform into the apparel market. Catalog subsidiaries include Bedford Fair, Brownstone Studio, Lew Magram, Old Pueblo Traders and Popular Club.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

7 Ways to Take Your Marketing Strategy to the Big Leagues

7 Ways to Take Your Marketing Strategy to ...

A game-winning omnichannel strategy must be seamless, synchronous, and symbiotic.

Pet World's Multichannel Marketing Is a Whole Other Animal

Pet World's Multichannel Marketing Is a Whole Other ...

The family owned pet store redesigns its website to bring the in-store experience online.

Complexity's What Marketers Got, Simplicity's What They Want

Complexity's What Marketers Got, Simplicity's What They Want

Customer insights managers want campaign management tools to remain easy to use, even as they up their games with multi-layered campaigns.