Fingerhut Names DiGeso President of Popular Club

Share this article:
Fingerhut Cos. Inc., Minnetonka, MN, named Amy DiGeso president of its Popular Club general merchandise catalog division.


DiGeso, a former CEO of Mary Kay Inc., will focus on expanding the membership-based catalog's geographic reach nationally from its current base in the Northeast, in addition to enhancing its database and Internet marketing and proprietary credit card capabilities.


DiGeso spent seven years at May Kay, including two as CEO, and also has held management posts at American Express, Estee Lauder and Banker's Trust.


Fingerhut, a cataloger and database marketer, was acquired earlier this year by Federated Department Stores, parent of Macy's, Bloomingdales' and other retailers.

This material may not be published, broadcast, rewritten or redistributed in any form without prior authorization. Your use of this website constitutes acceptance of Haymarket Media's Privacy Policy and Terms & Conditions