Fingerhut Buys Stake in Empire Direct
The agreement allows Fingerhut to increase its stake to a majority interest. The financial terms of the agreement were not disclosed.
Statistics expert Edo Airoldi says data must be paired with predictive analytics before marketers can truly forecast customer behavior.
Public broadcasting station WGBH in Boston cleans up its dirty data and boosts donations.
MyAcxiomPartner.com enables simple campaigns for social and mobile channels.