Fingerhut Buys Stake in Empire Direct
The agreement allows Fingerhut to increase its stake to a majority interest. The financial terms of the agreement were not disclosed.
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Cloud-based marketing automation behemoth Marketo joins forces with marketing intelligence company DiscoverOrg to improve its data collection capabilities.
Vino accessories and storage company Wine Enthusiast indentifies top and underperforming affiliates using algorithmic marketing attribution.