Financial Times to Use E.piphany Analysis System
Harte-Hanks, a direct and interactive marketing firm, will implement and administer the program, which will collect and analyze customer data for the Financial Times.
DataHero promises to give the marketing automation platforms customers a better read on their pipelines.
The cofounder of 180 and former CEO of JWT UK is tapped to lead the agency's global expansion.
Vane, who created Caples' Courageous Client award, was a passionate supporter of the industry for the entirety of her career.