Federal-Mogul Group Taps Schubert

Share this article:
Automotive component supplier Federal-Mogul's system protection group, formerly known as Bentley-Harris, has named Schubert Communications Inc., Downingtown, PA, as its agency of record.


The agency will work with the Exton, PA-based system protection group to raise brand awareness and educate vertical markets about the importance of quality in wire and cable protection.


Federal-Mogul's system protection group designs and manufactures sleeving products that bundle and protect wire harnesses, hoses, tubing and cables used in aerospace, thermal, automotive and electrical applications.


The 24-year-old agency will offer public relations and direct marketing services.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Are You Really Ready for Customer Experience?

Are You Really Ready for Customer Experience?

Marketers can talk a good game about customer centricity, but actions speak louder than words.

Essentials in Content Marketing: Think like a best-selling author

Essentials in Content Marketing: Think like a best-selling ...

Imagine if all the electronic content thrown your way daily was actually printed on paper. To stand out from those piles of worthless pixels, you must offer your audiences intriguing ...

The Mobile-Email Marriage

The Mobile-Email Marriage

Marketers who considered leaving email at the altar are finding renewed passion for the channel as an ever-increasing number of customers triage, read, and click-through email on their smartphones.