DMNews speaks with Alisa Jacoby, senior brand manager, Eight O'Clock Coffee

November 09, 2009

Alisa Jacoby, senior brand manager at Eight O'Clock Coffee, discusses the success of the brand's Mad Men-themed campaign, including e-cards, an avatar creator and a quiz.
 

DMNews chats with Amy Kennedy, VP of marketing at Wine.com

October 26, 2009

DMNews speaks with Amy Kennedy, VP of marketing at Wine.com, about the evolution of the e-commerce site's product recommendations
 

DMNews chats with Eric Opel, group manager of client communications, Microsoft Advertising

October 12, 2009

Eric Opel, group manager of client communications at Microsoft Advertising, discusses targeting CMOs for the launch of its new search engine Bing
 

DMNews chats with Skip Weldon, VP of marketing at Friendly's

September 28, 2009

DMNews speaks with Skip Weldon, VP of marketing at Friendly's, about the restaurant's kid-friendly interactive campaign
 

DMNews talks with Diego Saenz, president of PetPlace.com

September 11, 2009

Diego Saenz, president of PetPlace.com, discusses the launch of the content site's e-commerce venture, PetProductAdvisor.com
 

DMNews talks with David Kimrey of TicketsNow.com

August 31, 2009

David Kimrey, senior manager of business intelligence at TicketsNow.com, discusses the company's use of pre- dictive modeling to customize its marketing messages
 

Nailed It: Tolithia Kornweibel, director of online marketing, Esurance

August 17, 2009

Tolithia Kornweibel, director of online marketing at Esurance, discusses the firm's growing commitment to geo-targeted promotions based on its strong performance in tests.
 

DMNews chats with Experian CheetahMail creative director Steve Sharp

July 27, 2009

Steve Sharp, creative director at Experian CheetahMail, discusses the e-mail newsletter redesign for Fit Pregnancy, an online destination for mothers-to-be
 

Nailed It: DMNews speaks with Phil Bellaria, VP of retention and loyalty marketing at Charter Communications Inc.

July 13, 2009

Phil Bellaria, VP of retention and loyalty marketing at Charter Communications Inc., discusses the Live It with Charter points-based loyalty program.
 

DMNews talks with Glenn Pingul, VP of marketing at Mixpo

June 15, 2009

Glenn Pingul, VP of marketing at Mixpo, discusses an online video display banner campaign created for McDonald's at the end of 2008 to promote a new breakfast line.
 
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