March 02, 2000
Fasano and Associates
Fasano and Associates, Los Angeles, was named list manager of the dELIA*s catalog file in February. The list represents 700,000 12- to 20-year-old women who have spent an average of $90 on trendy fashions and accessories, cosmetics and home accents. They are apt to respond to prospects for cosmetics, health and beauty aids, electronics, videos, music, athletic/extreme-sports equipment and entertainment magazines. They have been involved in the buying decisions of their families from a young age and have mail-order-savvy parents.