Facebook ads metrics to its widgets

Share this article:
Ever since last year when social networking giant Facebook let marketers come in and make pages, a host of companies have been using the site to promote their products. Some have created pages, others have created tools that consumers can interact with including widgets. And now those widgets can be measured, another step in the dm direction that the social networks are taking.

http://www.adweek.com/aw/content_display/news/digital/e3i55fbb1a3b41a2bcd62c2a6872493fadd

This material may not be published, broadcast, rewritten or redistributed in any form without prior authorization. Your use of this website constitutes acceptance of Haymarket Media's Privacy Policy and Terms & Conditions