Exigency

Direct Mail's Dynamic Duo Gird for a Fight on the Senate Floor

Direct Mail's Dynamic Duo Gird for a Fight on the Senate Floor

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The postal exigency saga continues. Direct Marketing News Senior Editor Al Urbanski breaks it down for you.

Sorting Out the Mail with Hamilton Davison

Sorting Out the Mail with Hamilton Davison

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The head of the American Catalog Mailers Association discusses the effects of higher rates on mail volume, and suggests how mailers should get involved in postal reform.

As Postal Reform Slogs Along, the Exigent Rate Appears Here to Stay

As Postal Reform Slogs Along, the Exigent Rate Appears Here to Stay

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The bad news? The 4.3% exigent rate increase is almost sure to endure. The good news? Mailers enlisted a stalwart defender of their cause on Capitol Hill.

Mailers Prepare to Turn Down the Volume

Mailers Prepare to Turn Down the Volume

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USPS's five-year plan is built on forecasts of 3% volume declines, but this year's huge rate increase has direct mailers and catalogers talking double-digit cuts in mailings.

One Cataloger's Dim Prospects for Mail Volumes

One Cataloger's Dim Prospects for Mail Volumes

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Experienced direct mailers and catalogers enter a new year with well-defined strategies and cutoffs for their house file and prospect mailings.

Senators Decide to Move Postal Reform Bill to the Senate Floor

Senators Decide to Move Postal Reform Bill to the Senate Floor

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Direct mail marketers ultimately lost as Senators overwhelmingly agreed to push the Postal Reform bill to the full Senate.

Mailers Prepare to Deal With a Walloping Postal Rate Increase

Mailers Prepare to Deal With a Walloping Postal Rate Increase

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Throughout Q4 2013, direct mailers fought to derail the 4.3% exigent postal rate increase that went into effect on January 28.

Exigent Excerpts

Exigent Excerpts

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Key passages from the mailing industry's anti-exigency appeal to the Postal Regulatory Commission.

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