EXBTV set to Show Inner Workings of White House

Share this article:
iNEXTTV.com, a creator and netcaster of original video programming for the Internet, said yesterday it will launch a new affiliate, EXBTV.com.


EXBTV will offer live, online video coverage of the White House. The continually updated content will include key hearings, daily press briefings, news conferences and interviews with newsmakers and Washington insiders. The site will also include an archive of past programming.


EXBTV began a national advertising campaign expected to last through December with print ads that will appear in today's Washington Post. The site will also advertise with The Wall Street Journal, as well as trade journals like The Hill, Roll Call and National Journal. Targeted radio ads and an extensive online program are scheduled to begin in March.


"EXBTV exposes the inner workings of the executive branch of government in the same way that C-SPAN demystified the congressional process. EXBTV sheds light on policymaking and regulation of the executive branch and its federal agencies - from the Department of Justice to the FCC," said Edward J. Bramson, chairman/CEO of iNEXTV.
Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Good Descriptions Rate More Than Good Reviews

Good Descriptions Rate More Than Good Reviews

Price still rules as an online purchase influencer, says a new survey, but basic brand assets should not be ignored in online product presentations.

For CMOs, A Tale of Two Situations

For CMOs, A Tale of Two Situations

A survey of 525 chief marketers finds them voyaging between digital discovery and digital deliverance, riding out turbulent trends to positions of newfound respect.

Is Native Advertising an Evolution or a Mutation?

Is Native Advertising an Evolution or a Mutation?

Was there truth to John Oliver's rant or was the comedic host unfair in his admonishments?