Exactis.com Adds New E-Mail Marketing Feature

Share this article:
Exactis.com Inc., Denver, introduced yesterday a feature that will allow clients to prospect and acquire customers through permission-based, opt-in e-mail.


The service, called ProspectMessaging, helps clients build relationships online and launches them into e-mail customer relationship management and direct marketing strategies using the company's informMessaging, AccountMessaging and TargetMessaging e-mail solutions, said Tom Detmer, president/CEO at Exactis.com.


"It truly makes us the first one-stop partner for e-mail marketing and communications that addresses the entire customer lifecycle -- from customer acquisition to conversion/loyalty to customer service," he said.


Exactis.com has five list partners, including Mail.com and yesmail.com. Exactis.com's combined list partners represent 48 million permission-based, opt-in e-mail addresses.
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

News Byte: Comcast Expanding Global Ad Delivery Through Partnership

News Byte: Comcast Expanding Global Ad Delivery Through ...

Through a partnership with Adstream , Comcast's AdDelivery Service expands its footprint across the globe.

40 Under 40 2014: Nominations Are Now Open!

40 Under 40 2014: Nominations Are Now Open!

It's time to nominate the 2014 crop of young marketing luminaries for Direct Marketing News's 40 Under 40 Awards. The deadline is Friday, June 6, 2014.

News Byte: MediaCrossing Partners with ASL Marketing on Youth Marketing Tool

News Byte: MediaCrossing Partners with ASL Marketing on ...

The digital media trading firm and marketing database company aim to help marketers target 13 to 34 year olds.