Events Calendar



Join Direct Marketing News live—in person and online for a host of engaging, interactive events throughout the coming year:

Contact Us

Event Information: Nicole Marshall; nicole.marshall@dmnews.com

Sales Information: Greg Zalka; 646-638-6027 or Greg.Zalka@dmnews.com

Upcoming Events

 
  
 
The brightest and most ambitious talented professionals in the direct and digital marketing field

Direct Marketing News' 40 Under 40 is an elite group of marketing leaders whose talent and accomplishments stand out among the executives guiding the direct marketing industry today. Click here to read about our amazing 2013 winners.



 
Direct Marketing News hosts a number of webcasts, both editorial and sponsored, that tackle the pressing issues affecting the direct marketing industry. From the effect of postal rate increases, to best practices in e-mail segmentation, each webcast features industry experts giving clear opinions and information about the direct marketing space.

Most webcasts are free, unless specified otherwise. Watch webcasts on demand.




  Honoring the best in direct and interactive marketing around the world
The Caples Awards honor the most courageous, cutting-edge interactive and integrated direct marketing from all around the world: Austria, Australia, Belgium, England, Germany, New Zealand, Spain, the United States, and more. A quick browse through our gallery of past winners will both satiate your craving for awesome creative and leave you wanting more.







Watch for our upcoming Virtual Events:

Lead Generation: May 14
Retail Marketing
: Sept 10
Content Marketing: Dec 3



Register NOW: Lead Generation



Register for this free event now!

Click here to register.

September 10: Retail Marketing Is Omnichannel Marketing

Be where your customers are, ready to engage them across channels at every moment of truth.

Customers don't think in terms of channels; they research and shop where it suits them best at any given moment. Marketers need to be everywhere their customers are—or risking losing them to more nimble competitors. Join Direct Marketing News for a one-day virtual conference to learn the latest on how to transform mundane marketing into omnichannel marketing that will allow you to reach and engage the right consumers across digital and traditional channels with relevant, targeted, and contextual communications. Session speakers will examine such topics as:

· Delivering consistent messaging, offers, and experiences

· Engaging and converting customers across channels

· Harnessing mobile and social marketing and commerce

· Optimizing customer segmentation and targeting for omnichannel marketing



December 10: Monetizing Content Marketing

Is not enough to produce and distribute content; marketers must also prove its value. Here's how.

As part of the buyer's journey, customers today want to be educated, informed, or entertained by the brands that interest them. Marketers have an opportunity to capture attention, convert browsers to buyers, and bolster loyalty by providing compelling content at the right moment in the customer lifecycle. Join Direct Marketing News for a one-day virtual conference to gain insight into content marketing that sells—and how you can show that connection. Session speakers will examine such topics as:

· Creating a comprehensive content strategy

· Using content to move customers through their purchase and life cycles

· Determining the ideal metrics to track the performance of and return on content

· Connecting content marketing to engagement, sales, and loyalty







 
  
Celebrating the most influential women in marketing

The Direct Marketing News Marketing Hall of Femme awards honors the senior-most female marketers in organizations of all sizes and across all industries who have made a significant impact on their business in the past year. These women have storied careers, take risks, and push the industry and their companies forward with their edgy marketing strategies. Meet the 2014 winners.



 

A day of collaboration, resolution and ideation.

This exciting event took place on January 28, 2014 in New York City. Marketers and their Tech partners alike joined to hear from industry leaders and strategize on how to best work together to make their business a success. Click here for coverage of the event.

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