EUniverse and Sony Music Entertainment Form Alliance
EUniverse will make use of e-mail campaigns, opt-in and banner ads on its network to promote and sign up its users to SME online properties such as Emazing and InfoBeat.
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PK4 media introduces a "Drag Ad" alternative to "Skip Ad."
The digital newsstand seeks to expand adoption with an "all-you-can-read" plan for $9.99 a month.
It acquires Appoxee, a mobile marketing platform created for marketers by marketers.