Essentus Deploys Web CRM Application

Share this article:
Essentus, a CRM application provider for the apparel and footwear industry, yesterday released Web-based service Essentus 1.0.


The service lets salespeople enter customer orders, check on returns, verify inventory and review customer history within a secure interface.


The application provides users with the ability to track customer buying trends, including back orders, open orders and orders invoiced. Information is less prone to error because it is only entered once, according to the company.


Sportif USA, an outdoor clothing manufacturer, is beta-testing Essentus 1.0.


"We were spending too much time and money on re-entering sales orders," said John Kirsch, president of Sportif. "With Essentus CRM, our sales representatives now have the same visibility as our inhouse customer service people."


Essentus, New York, built its 1.0 application using Oracle's Web-To-Go, which frees the client from maintaining multiple versions of software.


Share this article:
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

Nielsen Allies With Pointlogic on Cross-Channel Planning

Nielsen Allies With Pointlogic on Cross-Channel Planning

Aim is to develop a "next generation" media planning tool.

If Only Engendering Loyalty Was as Easy as Clicking Your Heels

If Only Engendering Loyalty Was as Easy as ...

Rack Room Shoes combines data, research, and mobile email to deliver a high-heeled digital loyalty program.

Zeta Introduces 'Cross-Lifecycle' Platform

Zeta Introduces 'Cross-Lifecycle' Platform

Zeta Hub aims to help CMOs deliver on ROI goals by extending customer lifecycles.