Epsilon Interactive Buys Big Designs

Share this article:

Epsilon Interactive, an e-mail marketing and automation technologies firm, has bought Big Designs Inc., a design company with clients like Time Warner, A&E Networks, Hearst, American Express and Polo Ralph Lauren.

Big Design president Anthony D'Elia now will lead Epsilon Interactive's creative services team. He served as design director on magazines like ESPN The Magazine, Marie Claire, Living Well and Smart Money before starting his own company.

Terms were not disclosed.

Epsilon Interactive is part of database services provider Epsilon, itself a unit of Alliance Data. Clients include Northwest Airlines, Washington Post/Newsweek Interactive and Expedia.

The firm's creative services unit offers strategic consulting, concept development, copywriting, design and support for online marketing programs. Design services include e-mail newsletters, online banners and custom microsites.

Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

News Byte: Javelin Marketing Appoints Damron CMO

News Byte: Javelin Marketing Appoints Damron CMO

Longtime agency pro brings extensive healthcare industry experience to the agency.

John Wanamaker Is Dead, Long Live the CMO

John Wanamaker Is Dead, Long Live the CMO

A century-old motto isn't—and shouldn't be—relevant today. CMOs need to get with the times and put their customer knowledge to good use.

Unleashing the True Power of the Customer

Unleashing the True Power of the Customer

Retailers who harness customer loyalty program data can create a customer-centric competitive advantage.