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 Entertainment

'Contagion' billboard is literally viral

September 13, 2011

A movie about a deadly fast-spreading disease is nothing new, as fear of illness is a fairly universal sort of paranoia. But it's a recurring theme in cinema for a reason — as humans, we tend to be simultaneously horrified and fascinated by that which has the ability to kill us. The new outdoor advertising for the movie Contagion is incredibly ingenious in that it plays to both senses.
 

Telecoms, movie studios partner on $30M Movies on Demand push

March 17, 2010

A coalition of major Hollywood studios and cable companies have launched a $30 million campaign promoting the Movies on Demand service. The "Video store just moved in" effort, which launched March 17, features a sweepstakes, interactive media, a dedicated Web site at CableVideoStore.com, TV spots and print ads.
 

Central Hockey League launches loyalty program

September 01, 2009

The Central Hockey League has partnered with technology service provider Robson Technologies Ltd. to debut CHL Loyalty Rewards. Hockey fans and businesses can earn and redeem points, as well as transfer those points within other rewards programs to which they belong.
 

Mail.com acquires DeadlineHollywoodDaily.com

June 23, 2009

Mail.com Media Corporation (MMC), a digital media company that owns and operates Mail.com and its e-mail service, has acquired DeadlineHollywoodDaily.com (DHD).